STRATEGIC INSIGHT AGENCY
Welcome to the world of Curious Alice.
We are fascinated by human behaviour and never just
accept all is what it seems.
WE TAKE TIME
TO UNCOVER
WHAT MAKES PEOPLE TICK
TO MAKE
YOUR BRAND TOCK
We just can’t help sticking our heads down rabbit holes to see what’s going on… a rabbit with a watch, of course!
Let’s go find out what makes her tick
“Having experienced a whole host of customer research over 25 years in retail, I have to say that the work from Curious Alice was fantastic. The sessions were well run, despite the complexity and optionality presented within the groups, but the output deck and debrief were among the best I have seen. Curious Alice didn’t just report on the groups but summarised the voice of the customer to a level and in a way that made it actionable. Thoroughly recommend”
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Gary Kibble
Chief Marketing and Digital Officer - Wickes